Project Description


Britannia were in the process of launching a new range of flavours for their crackers & wafers. Their aim was to appeal to a more premium market. The time was right, they felt, to introduce a new visual language and look & feel across their products. We created a contemporary design that was both versatile, and was sure to grab every shopper’s eye in at point-of-sale.

  • Label design
  • Package design

Other Works