Project Description


When National Bank of Oman decided to rebrand, they needed a powerful platform that leveraged the Bank’s clear point of difference as Oman’s first local bank while emphasizing their commitment to the Nation. We developed the positioning line ‘For You. For Our Nation.’ and created comprehensive brand guidelines to launch the new-look brand to internal staff and the general public through a fully-integrated corporate campaign.

  • Branding
  • Communication

Other Works